From 1.5% opt-in rate to 10% opt-in rate (7x increase) in 1 week

“I talked with the Cluster team on a Friday, and by that Saturday they had a personalized popup ready to go. We deployed it and our opt-in rate shot up to 10%. We immediately saw the ROI.”

Elijah Taitel, President & Co-founder at Extra Base Sports

What is ProVelocity Bat?

The ProVelocity™ Bat is a baseball swing trainer specifically designed to hit pitched balls. in order to make contact, the batter must achieve and maintain their pre-selected swing speed through impact.

Engineered with an adjustable resistance mechanism, it strengthens key muscle groups while reinforcing proper swing mechanics. Trusted by coaches and players at all levels, it’s the ultimate tool for building bat speed and unlocking peak performance at the plate.

Challenges

• Email signups were low, with only 1.5% of visitors subscribing to their email list.
• ProVelocity bat needed a way to tell the brand story and explain how the bat works to cold audiences.
• ProVelocity struggled to effectively communicate how the bat works and earn trust from cold audiences due to Klayvio’s limited popup solution.